SerDev announces vibrant plans for developing farmers & calls on potential partners to reach out.

SerDev announces vibrant plans for developing farmers & calls on potential partners to reach out.

SerDev, the farmer development company of the Sernick Group, announced their future plans at a farmer’s day on Monday 8 August 2022, held on Maria Tswayi’s farm Scheerpan just outside Hertzogville in the Free State. 

More than 80 farmers in the various SerDev programmes attended the event, as well as Department of Agriculture, Land Reform and Rural Development District Directors, Boiketlo Letlole and Balebetse Mokhomo, Dr Faffa Malan on behalf of the RPO, Willem Kleyn from Elanco and Piet Mooi from Antrovet.

SerDev successfully completed the five-year Jobs Fund programme in the Free State, Gauteng and North West, and will maintain the rental herds and support the commercial farmers (tier 3) for a further 4 years. SerDev, through the Sustainable Agri NPC and ABSA is also working on empowering a further 50 farmers in Free State, North West and Gauteng.

SerDev is currently pursuing the scope, development, and funding of farmer development programmes in:

  • John Taole Gaotsewe (JTG) District Municipality (Northern Cape) with The Impact Catalyst and the JTG Agri Forum.
  • Royal Bafokeng Nation and Implats in the Bafokeng area (North West) 
  • A livestock hub programme in the Blouberg region, Limpopo with AGDA, OABS and others.

SerDev is also developing a programme for the Eastern Cape after a vast number of farmers from the province joined the SerDev Farmer Support Directory, and we hope to have an established footprint in the Eastern Cape by 2024/2025. 

“SerDev executes long term sustainable farmer development programmes at district level as well as provincial level and we need partners to support and fund these programmes.  These programmes usually require 40% grant funding for the enabling environment as well as 60% debt finance.  With the associated local value chain that we create within these projects, further funding will be generated for the development programmes,” says Petro Naudé, managing director of SerDev.

SerDev recently ventured into the digital era by launching, complete with a free online training portal for farmers, as well as establishing SerDev social media channels on Facebook, Twitter & LinkedIn. SerDev would like to thank Elanco for providing the initial training material and we would like to encourage other corporates to also provide free training through the portal to the more than 4 000 farmers on the SerDev Farmer Support Directory.

“There is a dire need out there for traditional cattle farmers to become economically active” says Tebogo Molele, senior mentor for SerDev and organiser of the farmers day. “We need as many partners and as many farmers as possible to join us in  making the cattle sector a success story and a place for active participation and wealth creation for developing farmers.”



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